Revivez l'UBA Trends Day

Consultez les présentations de l'UBA Trends Day 2021 ici, suivies par les Q&A de Peter Hinssen et Steven Van Belleghem. Les présentations sont disponibles jusqu'au 30 avril.

Le replay est uniquement accessible pour les participants de l'UBA Trends Day 2021.

Nos partenaires de contenu WeAreTheWords (en français) et The Fat Lady (en néerlandais) ont rédigé un résumé des présentations. La presse spécialisée a également fait un large écho à cet événement. Lisez ici PUB, Mediaspecs et Media Marketing.

Keynotes

  1. 29:50

    Trends in Strategy. Thriving in the Urban Galaxy

  2. 41:02

    Consumer Trends. Consumer Expectations for 2020 and Beyond

  3. 29:09

    Trends in Technology. Marketing in the Age of Emerging Tech.

  4. 23:03

    Trends in Marketing. Slow is the New Fast

  5. 24:56

    Trends in Retail. How China drives Global Retail

  6. 33:15

    Trends in Branding. How Sustainable is Sustainability for Brands?

  7. 17:59

    Studio conversation Pascal & Joeri

  8. 17:30

    Trends in Agency Relation. Rethinking the Agency Model

  9. 25:13

    Trends in Soft Skills. A Monk's guide to Happiness

Media Date

  1. 23:06

    Trends in Media. The Storm is Now the Weather

  2. 8:30

    Digital Ad Trust Belgium next steps

  3. 15:10

    Personalized Advertising: Why the used data should benefit your audience, not just your brand

  4. 23:21

    Trends in Addressable. Understanding the Reality of Addressable TV in Europe

Esports & Technology

  1. 28:20

    Trends in Gaming. How Brands can score with eSports?

  2. 35:58

    Q&A in Virtual Reality

Q&A & Workshops

  1. 1:25:45

    Interactive Workshop: From Trends to Innovation

  2. 1:09:50

    Q&A: Meet Dr. Kjell A. Nordström & Ann Handley

UBA Marketing & Esports Discovery Days

  1. 29:50

    Trends in Strategy. Thriving in the Urban Galaxy

  2. 41:02

    Consumer Trends. Consumer Expectations for 2020 and Beyond

  3. 29:09

    Trends in Technology. Marketing in the Age of Emerging Tech.

  4. 23:03

    Trends in Marketing. Slow is the New Fast

  5. 24:56

    Trends in Retail. How China drives Global Retail

  6. 33:15

    Trends in Branding. How Sustainable is Sustainability for Brands?

  7. 17:59

    Studio conversation Pascal & Joeri

  8. 17:30

    Trends in Agency Relation. Rethinking the Agency Model

  9. 25:13

    Trends in Soft Skills. A Monk's guide to Happiness

  1. 59:22

    Trends in Marketing. There's Only One Left. - Seth Godin

  2. 1:02:30

    Trends in Branding. Thinking different is not enough. - Katrina Dodd

  3. 1:05:03

    Trends in Culture. The Ministry in Common Sense. - Martin Lindstrom

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