I really had a great day: top level speakers, content, inspiration, comedy, enthusiasm, networking... A real energy boost and a true respiration.
~ Gaetano Palermo, Head of Brand Advertising & Media, ENGIE
What I particularly appreciated about the UBA Trends Day was the combination of forward-looking trends and practical insights that we could apply in our daily work. The sessions not only gave us a glimpse of what the future holds but also provided us with tools to navigate and capitalize on these changes. In short, it was a highly inspiring experience with top-notch speakers.
~ Tamara Vandenplas - Senior Media Strategist - Colruyt Group.
The UBA Trends Day gives you a lot of energy and new inspiration. It consistently offers a platform for relevant topics and engaging speakers who elevate attending marketers to a higher level.
~ Jolien De Tender, Manager Branding & Campaign TUI Belgium & The Netherlands.
Programme
9h30 - Welcome l Aude Mayence - Vice-president UBA & VP marketing & digital Delhaize
09h40 - Trends in Economics - Can capitalism survive the future environmental catastrophes? | Paul De Grauwe
10h00 - Trends in Branding - Creativity and the History of the Future | Bruce Turkel
11h - Coffee break
11h45 - Trends in Consumer Behaviour - The Blue Dot Consumer : Are the Brands of Today ready for the Consumer of Tomorrow? | Ken Hughes
12h15 - Trends in Innovation - Golden Unicorns or Everyday Heroes? | Carla Johnson
13h - Lunch & Networking
14h30 - Trends in Technology - The Metaverse: A trillion-dollar boom or a digital bust? | Emma Chiu
15h00 - Trends in Strategy - | Scott Galloway
15h30 - Wrap-up | Steven Van Belleghem
15h45 - Trends in Leadership - Virtuoso: Reaching extraordinary performance | Felipe Gomez
16h45 - Afterdrink
Plus d'informations sur le programme
L’UBA Trends Day est organisé par ubabelgium.be.
